CAMILLE 3000
Camille 3000 is a retro-future independent boutique music label that focuses on movie soundscores, jazz, lounge and exotica. Discographer Jason Piccioni tasked me to envision and design Camille 3000 brand identity.
For the label, I've realised an identity with a bold typographic logo inspired by the classic American record labels like Capitol and Command from the 1960'. The retro look is enhanced by the hand script font, with a classy and feminine touch.
The colours were inspired by a glowing yellow sun at sunset and a midnight blue sky. They co-exist in a loop creating an endless mix of hot exotica and cold jazz.
Visit the website here.
Scope of Work:
Identity concept & creation
Strategy and positioning
Merchandising
Printed matter
Art direction
Scope of Work:
Identity concept & creation
Strategy and positioning
Merchandising
Printed matter
Art direction