PERIFERIACAPITALE
"periferiacapitale" is a charity project launched this year by Fondazione Charlemagne with the intent to bridge the socio-cultural gap between the outskirt of Rome and its historical city centre.
The logo is a streamlined map of Rome made of a cluster of dots, and they represent the city plurality of ideas and cultural melting-pot. The dots are equally present at the edge, likewise at the logo's centre, without demarcating a scale of size or importance, blurring boundaries between the city centre and outskirts.
Scope of Work:
Visual Identity Concept
Printed matter
Visual Identity Concept
Printed matter